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WHAT'S THIS?
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PUBLICATION PLANNING UPDATES, JUNE 2011
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This free seminar, The Challenge of Publishing Everything, was held on 27 June 2011 in Princeton, NJ and again on 29 June 2011 in London. This is the fourth year we have run these annual events and once again we had about 100 publication planning specialists attending each event.
We are grateful to Adis Journals, for their support. In addition to some formal presentations with Q&A, we had a highly interactove panel session using key pads to provide instant feedback and stimulate debate. There was also the opportunity to network with presenters and peers over a complimentary lunch.
Copies of the formal presentations have been made available to access as indicated in the programme below. To request further information about future events please contact Peter Llewellyn, peter@networkpharma.com.
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CAPTURED TWITTER STREAM - #pubplan tweets made during the course of the London event on 29 June 2011 from @networkpharma, @jytricker, @andrewspong, @WoodrowMedical, @Eastmondmedicom, @garyburd, @iamsarahfeeny, @leasummers, @IainSpray and others
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Scroll down to review the programme and presentations and the speaker profiles.
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OUTLINE AGENDA
9.45 Arrivals and refreshments
10.15 Introduction
10.30 Session 1
The pressure to publish everything
Liz Wager
[DOWNLOAD PRESENTATION IN PDF FORMAT]
Where and what to publish
Negative, null and inconclusive results
The emergence of open access journals with a ‘bias to publish’
The challenge for journals and editors
Amitabh Prakash
[DOWNLOAD PRESENTATION IN PDF FORMAT]
Changing priorities for authors: readership, speed, cost, impact
New challenges for editors: ‘blinding’, peer review process/quality/quantity
Maintaining reader interest and journal impact
The challenge for industry
Bernadette Mansi (USA),
[DOWNLOAD PRESENTATION IN PDF FORMAT]
Tatjana Poplazarova (UK)
[DOWNLOAD PRESENTATION IN PDF FORMAT]
Changes in industry publication policy
How industry manages the increased publication volume, cost and resource
Publication media and success rates
Q&A
12.30 Lunch and exhibition
1.30 Session 2
The place of reviews and supplements
Liz Wager
[DOWNLOAD PRESENTATION IN PDF FORMAT]
Review article types and sources: systematic/meta-analysis and narrative
Traditional use of supplements
Changing attitudes and market factors
The value of reviews
Amitabh Prakash
[DOWNLOAD PRESENTATION IN PDF FORMAT]
How readers use and value reviews
What makes a good review
Shifting trends in the origins of reviews and supplements
Q&A
2.45 Break and refreshments
3.00 Panel discussion: predictions for the future
4.00 Finish
SPEAKER PROFILES
Bernadette Mansi
Director, Medical Communications Quality & Practices - GlaxoSmithKline
Bernadette Mansi, CMPP leads the Medical Communications Quality & Practices Group at GlaxoSmithKline. For over 20 years, she has led innovative and impactful global scientific communications, medical education and external expert engagement programs across a broad portfolio of therapy areas and medicines. In 2008, Bernadette founded the Medical Publishing Insights and Practices Initiative (MPIP), a unique collaborative venture to promote more effective partnership between pharmaceutical sponsors and journals to increase trust and transparency in publishing industry-sponsored research and raise standards in medical publishing. In collaboration with MPIP co-sponsors and journal editors, Bernadette co-authored the Authors’ Submission Toolkit: A Practical Guide to Getting Your Research Published (published in CMRO 2010) to promote best practices and raise standards in manuscript preparation and submission. In addition, she co-authored, Enhancing Transparency and Efficiency in Industry-sponsored Clinical Research (published in IJCP 2010), which highlights key discussions and findings from an MPIP journal-industry Roundtable (Vancouver 2009) on the new disclosure paradigm and opportunities to enhance the publication process. MPIP, which is co-sponsored by Amgen, AstraZeneca, GlaxoSmithKline, Johnson & Johnson, Pfizer and the International Society for Medical Publication Professionals (ISMPP), was recognized with the 2010 Communiqué Trust and Reputation Award, the first year for this award category.
Tatjana Poplazarova
Director of Scientific and Public Disclosure - GlaxoSmithKline Biologicals
Tatjana leads an international team with representatives in Asia-Pacific,
Europe, and the US. This multi-disciplinary team is involved in both regulatory
submissions (writing of protocols, study reports, clinical study summaries) and
disclosure activities (both web based disclosure and publications). Tatjana is
one of the founders of the disclosure team at GSK Biologicals and has been
spearheading both strategic and operational aspects related to disclosure of
human subject research. Tatjana is also the Biologicals representative at the
GSK decision-making body on disclosure activities.
Amitabh Prakash
Editor, Clinical Pharmacokinetics - Adis Journals
Amitabh Prakash completed his MBBS from Delhi University in 1988 and his
MD in Pharmacology from the All-India Institute of Medical Sciences (AIIMS),
New Delhi, in 1991. He was an Assistant Professor in the Department of
Pharmacology & Therapeutics at AIIMS before joining Adis in 1997. He is
currently Editor of the American Journal of Cardiovascular Drugs (since 2001)
and Clinical Pharmacokinetics (since 2005). Amitabh is an elected Fellow of
the Indian Pharmacological Society and the International Academy of
Cardiovascular Sciences, and a member of the World Association of
Medical Editors.
Liz Wager
Publications Consultant - Sideview
Liz worked as an Editor at Blackwell Scientific before joining the
pharmaceutical industry, most recently working as Head of International
Medical Publications at GlaxoSmithKline. She now manages her own
company, Sideview. Liz chairs COPE (the Committee on Publication Ethics)
and is a member of the BMJ’s Ethics Committee and the WHO Scientific
Advisory Group on trial registration. Liz’s publications, presentations and
consultancy work have gained her recognition as one of the world's leading
experts on medical publishing and she has run courses on six continents.
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